· 2 min · Buyer Essentials
A New Strategic Direction
One of the main reasons for this strategy is Indonesia’s reputation as a safe and neutral country amid growing geopolitical tensions around the world, particularly in the Middle East. President Prabowo Subianto has openly stated his intention to leverage this stability to attract leading global banks and investors to Bali.
The government is taking a focused approach, concentrating new business infrastructure in two special economic zones (SEZs):
Kura Kura Bali SEZ (498 hectares on Serangan Island)—the main financial hub of the future. Plans here include the development of digital financial services, private equity funds, and sustainable finance projects.
Sanur SEZ—a medical and business cluster centered around Bali International Hospital and integrated into the island’s overall business infrastructure.
Indonesia’s leading state-owned banks—BCA, Mandiri, and BNI—are already rolling out the necessary infrastructure and English-language services in these zones to serve the international corporate sector.
What does this mean for investors?
The greatest profit potential usually arises precisely during the phase when the rules of the game are changing and a new market is taking shape.
Rising asset values. The Indonesian government is currently finalizing a package of tax incentives and legal guarantees for foreign investors. Investments in land and high-quality real estate at this stage could lead to an increase in their value following the arrival of major global banks.
A new rental demand structure. The emergence of an international financial center is changing the profile of the island’s residents. Alongside tourists, demand is growing from highly paid foreign professionals—company executives, bankers, lawyers, and consultants—who rent housing for long-term stays and have significantly higher budgets.
Conclusion
Bali is gradually moving beyond being purely a tourist destination. If this strategy is implemented according to plan, the current phase of developing the regulatory framework could become one of the most promising periods for long-term investments.
All return figures are estimates only and are influenced by occupancy, seasonality, rental rates, operating costs, taxes, and prevailing market conditions. Actual results may vary and are not guaranteed.
